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+ CREATIVELY FREE
+ CULTURALLY TUNED
+ TOO MUCH AT STAKE.
+ TO PLAY IT SAFE.

Kuma is a design studio built to challenge

creative complacency through intentional,

distinctive identities. We work with clarity,

conviction and care to create brands that feel

authentic, considered and built to last.

                    TWO MINDS WITH 25+ YEARS OF COMBINED EXPERIENCE WORKING WITH GLOBAL BRANDS. FROM NIKE AND BEATS TO NEW BALANCE AND COCA-COLA, THEY’VE LED TEAMS AND BUILT WORK ACROSS STRATEGY, IDENTITY AND DIGITAL THAT’S INSTINCTIVE, CULTURALLY GROUNDED AND HUMAN BY DESIGN.

Jase

Jase Bloor

Design Director

Mario

Mario Vaz

Art Director

+ WHY US
+ WHY NOW

                                      What sets us apart is a collaborative approach built on clarity, creative conviction and global perspective. No shortcuts, no filler. Just thoughtful work, done properly.

01

INTENTIONAL BY DESIGN

Every decision has a reason. We don’t decorate, we define. Clear thinking first, strong execution second.

02

GLOBAL, NOT GENERIC

We work with brands across cultures and contexts, without losing nuance or personality along the way.

03

THOUGHTFUL TO THE FINISH

From first conversation to final delivery, we take care at every stage. No rushed work, no loose ends.

Juniper_Gallery
New_Balance_Gallery
Pangea_Gallery
Flight_Group_Gallery
Founded_Gallery
Lever_Style_Gallery
Enclave_Gallery
Music_House_Gallery

+ WE'VE DONE.
+ THE TIME.

We've arrived here after years of building brands across different stages, sectors, and challenges. We’ve seen what works, what doesn’t, and how to move with confidence from day one.

AdidasBeatsMan-CityStussyNikeThe-North-FaceSamsungApple-MusicAdidasBeatsMan-CityStussyNikeThe-North-FaceSamsungApple-MusicAdidasBeatsMan-CityStussyNikeThe-North-FaceSamsungApple-Music

Frequently
asked questions

FAQ

+ YOU ASKED FOR IT.

What do we actually get for £10k?
A complete brand foundation. That usually includes strategy, visual identity, core brand assets, and clear guidance on how to use everything. Enough to launch confidently and keep moving without needing ongoing agency support.
How long does the sprint take?
The sprint runs over two focused weeks. It relies on quick feedback and clear decisions, so we’ll need you to be available and engaged throughout.
Why does this work for early-stage brands?
Because focus creates momentum. A tight timeframe forces clarity, quicker decisions, and less second-guessing. The result is a stronger brand, built while the energy is still there.
What if we’re still figuring things out?
We can help refine and clarify, but the sprint isn’t designed for open-ended exploration. A clear starting point helps us make the most of the two weeks.
How involved do we need to be?
Enough to keep things sharp. We work collaboratively, with clear touchpoints and decisions, but without endless meetings or back and forth.
What makes this different from a traditional branding project?
It’s more focused and more decisive. No bloated timelines, no inflated scopes. Just the work that matters, done while momentum is high.
Can this work alongside an existing brand?
Yes. We often help brands refine, evolve, or realign what they already have, rather than starting from scratch.
What happens if we need more after the sprint?
The sprint is designed to give you a solid brand foundation. From there, we can go deeper with wider brand assets, websites, or additional work if it makes sense. It’s the best place to start before expanding further.
Do you only work with certain industries?
We’re sector-agnostic, but we work best with founders who value clarity, taste, and thoughtful decision-making. Culture-led, design-aware brands tend to get the most out of the process.
How do we get started?
It starts with a conversation. We’ll talk through where you’re at, where you’re heading, and whether this process is the right fit before anything’s locked in.

MOBILE

CREATIVELY FREE, CULTURALLY TUNED.
TOO MUCH AT STAKE TO PLAY IT SAFE.

Kuma is a design studio built to challenge creative complacency through intentional, distinctive identities. We work with clarity, conviction and care to create brands that feel authentic, considered and built to last.

TWO MINDS WITH 25+ YEARS OF COMBINED EXPERIENCE WORKING WITH GLOBAL BRANDS. FROM NIKE AND BEATS TO NEW BALANCE AND COCA-COLA, THEY’VE LED TEAMS AND BUILT WORK ACROSS STRATEGY, IDENTITY AND DIGITAL THAT’S INSTINCTIVE, CULTURALLY GROUNDED AND HUMAN BY DESIGN.

Jase

Jase Bloor

Design Director

Mario

Mario Vaz

Art Director

WHY US, WHY NOW

What sets us apart is a collaborative approach built on clarity, creative conviction and global perspective. No shortcuts, no filler. Just thoughtful work, done properly.

01

INTENTIONAL BY DESIGN

Every decision has a reason. We don’t decorate, we define. Clear thinking first, strong execution second.

02

GLOBAL, NOT GENERIC

We work with brands across cultures and contexts, without losing nuance or personality along the way.

03

THOUGHTFUL TO THE FINISH

From first conversation to final delivery, we take care at every stage. No rushed work, no loose ends.

Mobile_Ruger
Mobile_Juniper
Mobile_New_Balance
Mobile_Pangea
Mobile_Enclave
Mobile_Lever_Style
Mobile_Flight_Group
Mobile_Founded
Mobile_Music_House

+ WE'VE DONE THE TIME.

We've arrived here after years of building brands across different stages, sectors, and challenges. We’ve seen what works, what doesn’t, and how to move with confidence from day one.

AdidasBeatsMan-CityStussyNikeThe-North-FaceSamsungApple-MusicAdidasBeatsMan-CityStussyNikeThe-North-FaceSamsungApple-MusicAdidasBeatsMan-CityStussyNikeThe-North-FaceSamsungApple-Music

Frequently
asked questions

What do we actually get for £10k?
A complete brand foundation. That usually includes strategy, visual identity, core brand assets, and clear guidance on how to use everything. Enough to launch confidently and keep moving without needing ongoing agency support.
How long does the sprint take?
The sprint runs over two focused weeks. It relies on quick feedback and clear decisions, so we’ll need you to be available and engaged throughout.
Why does this work for early-stage brands?
Because focus creates momentum. A tight timeframe forces clarity, quicker decisions, and less second-guessing. The result is a stronger brand, built while the energy is still there.
What if we’re still figuring things out?
We can help refine and clarify, but the sprint isn’t designed for open-ended exploration. A clear starting point helps us make the most of the two weeks.
How involved do we need to be?
Enough to keep things sharp. We work collaboratively, with clear touchpoints and decisions, but without endless meetings or back and forth.
What makes this different from a traditional branding project?
It’s more focused and more decisive. No bloated timelines, no inflated scopes. Just the work that matters, done while momentum is high.
Can this work alongside an existing brand?
Yes. We often help brands refine, evolve, or realign what they already have, rather than starting from scratch.
What happens if we need more after the sprint?
The sprint is designed to give you a solid brand foundation. From there, we can go deeper with wider brand assets, websites, or additional work if it makes sense. It’s the best place to start before expanding further.
Do you only work with certain industries?
We’re sector-agnostic, but we work best with founders who value clarity, taste, and thoughtful decision-making. Culture-led, design-aware brands tend to get the most out of the process.
How do we get started?
It starts with a conversation. We’ll talk through where you’re at, where you’re heading, and whether this process is the right fit before anything’s locked in.